Nutrition Advice for Kids from 1971

I have a groovy nutrition booklet for kids from 1971 called Mystery at the Food Power Tower published by the “National Live Stock and Meat Board.” Other than a creepy clown that prohibits adults from entering the tower with their children (and parents who entrust them to the clown), it offers some sensible, straight-forward advice to kids about eating healthily.

Continue reading “Nutrition Advice for Kids from 1971”

Joe Bonomo: Beautify Your Figure

Joe Bonomo, a mid-century Hollywood fitness and beauty expert published numerous booklets and workbooks on how to achieve health and beauty. “Beautify Your Figure” is contained in “The Golden Dozen” Little Pocket Manuals from the 1960s.

Here are a couple of samples from within:

Continue reading “Joe Bonomo: Beautify Your Figure”

Diet or Die: The Dolly Dimples Weight Reducing Plan

Celesta “Dolly Dimples” Geyer’s reflections on life as the circus side show “fat lady” and her quest to save her life by losing weight are shared in her 1968 book. Ms. Geyer lost over 400 pounds and was entered in the Guinness Book of World records as “The World’s Greatest Dieter.”

I’m offering a copy from my personal collection that comes with the original dust jacket. It’s in very good pre-owned condition with no odors, tears or stains. Binding is tight. $75 includes shipping. US shipping only. Please send a message through the contact form to request a PayPal invoice.

Elmer Wheeler’s 1950s Fat Boy’s Diet Game

Check out the graphics and instructions for how to win “Fat Boy” Elmer Wheeler’s Parker Brothers game. By the way, he gave himself the “Fat Boy” nickname and even wrote a book with the title “The Fat Boy’s Book.”

Continue reading “Elmer Wheeler’s 1950s Fat Boy’s Diet Game”

1970s Weight Watchers on Body Positivity

Why does the current “body positivity” movement appear to be mostly focused on younger women, often posing closely together, in their undergarments? Do you have to be under 35 to feel good about your body? Is it possible to be modest yet love your body, or do you have to strip down and showcase yourself online and off to prove that you feel good about what your body looks like? 

Continue reading “1970s Weight Watchers on Body Positivity”

Kellogg’s Special K Cereal Ads: 1950s vs Now

The Special K ad from 1959 on the left is quite cheerful, isn’t it? A happy father, smiling moms, a cute baby and healthy benefits are being promoted without any mention of it being a tool for weight loss. Wholesome stuff. I find the ad on the right from the 2013 Ladies Home Journal to be rather…gross.

Continue reading “Kellogg’s Special K Cereal Ads: 1950s vs Now”

Mr. Peanut’s 1970s Vintage Diet

Here we have a glimpse of vintage diets through the Monocle of Mr. Peanut. The present-day CDC advises kids to NOT count calories: So, should you “count calories?” Nah. It’s easiest to just follow a healthy eating style and pay attention to your body. Mr. Peanut begs to differ and suggests kids take note of the calories they consume, and why:

Continue reading “Mr. Peanut’s 1970s Vintage Diet”

Vintage 1950s Knox Diet

Inside one of my vintage diet booklets from the 1950s is the “Choice-Of-Foods” diet from Knox Gelatine. As to be expected, aspics, food molds and other forms of “gel cookery” are an integral part of the diet and recipes are provided. In addition to the meals, gelatin drinks are touted as between meal snacks, such as a cold glass of gelatin with 3/4 cup fruit juice or, served hot when mixed with broth. The Knox “Booster” drink contains 3-6 tablespoons of dry milk.

Continue reading “Vintage 1950s Knox Diet”

Mama Cass Elliot “Diet”

From What A Way To Lose, 1969: “I’ve invented a fabulous new diet. It costs only $2,000 for each pound you lose. It also weakens your natural resistance to disease. I can’t guarantee it, but the Mama Cass Diet can give you acute tonsillitis, hemorrhaging vocal cords, mononucleosis and a dangerous case of hepatitis. At least that’s what it did for me. I lost my health–and more than a quarter of a million dollars in earnings as a singer.”